We had the good fortune of connecting with Heather Alvarado and we’ve shared our conversation below.
Hi Heather, how has your perspective on work-life balance evolved over time?
All I can say is you make it happen. When I first started I was all about getting my orders done. I worked and never played, I quickly realized I was missing out on the reason I was doing this, my family. I’ve developed my own routine and it seems to be working. During my previous interview I was doing my cakes and working as a teacher assistant, I am now an office manager so my workload has grown a little but regardless we make it work. Most days while I’m working on my orders my kiddos are sitting across from me working on something as well. My older children are doing school work while my littles play puzzles and making play doh cookies and cakes. We still have our family time while still living our individual lives. Prior to COVID I was rushing around to performances, practices, meetings and appointments, all while working full time and coming home to my orders. When it comes down to it you have to prioritize yourself and know the sacrifice will be worth it. Losing a few hours of sleep to make sure my daughter sees me at her dance recital, my son at his band concert and my customer has the perfect wedding cake is all worth it in the end. I love what I do and though it may be challenging at times the reward triples itself in the end. When I started 5 years ago who would of thought I would be published in a magazine but here I am talking to you guys again. Life has a crazy way of making things work,you just have to believe in yourself and not give up.
Alright, so let’s move onto what keeps you busy professionally?
Mom, wife,school andcake… that’s my everyday life. I started this five years ago after going through a divorce and needing the extra income to support my family. I had no idea I’d be here today. In the beginning I was doing cakes for family and friends, posting them on social media which eventually created my cake page. I went from 1 or 2 cakes every couple of weeks to almost 10 orders every weekend. My kitchen looked like a cake-nado had blown through it! I learned fast that while I was getting orders I wasn’t profiting or reaching my true potential as far as the quality of cakes I was producing, so I slowed down. Through learning how to pace myself and using the best ingredients and techniques I can, my clientele has grown tremendously and I am known in this area as “The Cake Lady”. One of the coolest opportunities this has given me was being able to make a cake for my favorite comedian, Gabriel Iglesias or “Fluffy” as many know him by. For years I wanted to see him live and I finally got the tickets I started planning out the perfect chocolate cake for him, if you follow him you know he loves chocolate cake. Fast forward to September of last year where I had numerous people reach out to his Rep about how I could get it to him at the show, we had the cake in hand ready to give it to the security as prompted and bam, they said no. I’m sure the look on my face said it all but my husband would not take no for an answer. A few security guards and event organizers later, the cake was in their hands and all I could do was hope he got it. Later that night my phone sounded like a bomb about to go off, he had posted it on his Instagram! To say apart of me died and went to heaven is an understatement lol. But to top it off he also had liked and commented on the post I shared. End of story that made everything I had gone through worth it. At the end of the day I may still be a small buisness but it never stops me from reaching higher goals. Regardless if you are a single mom just trying to get a cake for your child’s birthday to someone famous, we got you. I do this because I love it, peoples faces tell it all. I’ve gained customers but also friends doing this. As long as I am able I will keep pushing, learning new ideas, serving my community. I mean if Fluffy liked my cake I must be doing something right 😆
Any great local spots you’d like to shoutout?
That’s a hard one, I’m very eclectic and my taste varies. I’m a foodie and one of the best things I like to do is try new restaurants. I would definitely head out to Carrollton to one of the many sushi restaurants and go shopping, they have amazing groceries stores out there where you can find some really neat and new things. Living in Dallas, Reunion Tower is a must, you have to atleast experience it once! Medieval Times and Texas de Brazil are definitely on the list as well. But our perfect adventure would be to throw on some boots and go explore the Stock Yards in Fort Worth, they have everything! We love going out there and trying the different restaurants, walking down the street and seeing the cattle drive, all the bars and the rodeo. Trust me, you wouldn’t be bored, thats for sure.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Babycakes by Heather isn’t just Heather, I have the greatest support behind me. My husband who helps me finish up orders,delivers for me and handles my frustration like a gangster lol. My parents who help me with the kiddos and give me time do get things done, who’ve supported me from day one. My best friends Jennifer, Carmen and Sonia and my cousins Missy and Veronica, you guys put up with every picture I send you, every encouraging word I need, every “so I got this cake order” lol. The new friends I’ve made being in this industry who have helped me with techniques or the bazillion questions I have. I could go on and on. My name may be on the business but there are many people behind it. I Thank each and everyone of you guys, I would not be where I am at without you. I love you!
Babycakes by Heather