We had the good fortune of connecting with Tiffany Jackson and we’ve shared our conversation below.
Hi Tiffany, what was your thought process behind starting your own business?
I originally started Dream Body co in 2018 where I was selling waist trainers to family and friends. I stopped due to me being in school (college) I was unable to focus on my fitness goals, 9-5, and business. During the pandemic starting in 2020 I didn’t want to pick up any extra pounds so I started my fitness journey over again and from there I started my business as a accountability partner. I knew that if I started this business I would have to keep up with my fitness journey because as a small business owner starting out you are the model for your brand. Waisttrainers helped me to lose inches off my waistline and helped to speed up my weightloss process so I know it will help many other women and men. I knew that creating Dream Body co would be rewarding to me because I am able to sell products that will help make someone elses journey easier. I believe that waist trainers help to contour your figure, build confidence, and expedite the weight loss process. My vision is to get all women of all sizes to love the body they have while working to create the body of their dreams that’s where the name “Dream Body” originated. When we say the body of your dreams it doesnt have to be a size 2 it means whatever your ideal goal weight that you are trying to accomplish we are here to help you achieve it. Our products fit all sizes!
What should our readers know about your business?
How did I get to where I am today in my business and was it easy?
Let me first start by saying it is not easy being a small business owner just starting out because people are not familiar with your products and brand, or dont trust that they will work for them. That’s where you have to gain alot of patience. But overtime you will get a few people that love your products they can spread the word on how great your products are and leave reviews which in return send new customers. I am still in the process of building my brand but I got to where I am today with God 1st, then consistency, determination, and preservence.
How did I overcome the challenges of business?
I overcame some challenges in business by networking and attending alot of local pop up shops, passing out business cards, and talk about my business to everyone I come in contact with just so that I am getting my brand out their and people are hearing about my products and seeing the products in person. I also overcame alot of challenges by knowing you have to trust the process and have patience. You really have to be your own self motivator and know that all things will work out in divine timing. Continue to find new ways to grown your business and just know that a business grows overtime and not overnight.
What do I want the world to know about my business?
My business was set in place to uplift women and men, boost confidence by building our bodies because when you look good , you feel good! It is also to help women gain a new found love for their body by reshaping their midsection whether it’s with our shapewear or waisttrainers. We are here to help you achieve the body of your dreams. We want all women of all sizes to love the body they have while working to create the body of their dreams.
What sets us apart from others?
We cater to women of all sizes starting from S-6XL. We offer great customer service to all of our customers. We are big on helping you find a product of ours that will benefit your specific need when it comes to your body goals. We have top quality products that are durable, long lasting, and most importantly comfortable.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Some spots that I like in Dallas is Hero’s lounge, The Daquari Shoppe, Tate’s, pinstacks, Shenanigans, Turkey Dam, The Virgin motel bar, and The happiest hour.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to give thanks to all of the people that have supported us so far and the potential clients in the future. Also, my mom plays a big role in motivating me to go after whatever I want and she encourages me along the way. I also would like to give a shout out to The Vault Arcade in Desoto, Tx who provided a place for us to hold our first pop up shop which turned out amazing!!!
Other: Personal Instagram Https://www.instagram.com/cutiepietiffany