We had the good fortune of connecting with Sarah Lawrence and we’ve shared our conversation below.
Hi Sarah, what was your thought process behind starting your own business?
It actually started out as a hobby. Nail polish has always been something I was drawn to and loved. Several years ago I was introduced to the indie nail polish world and I was instantly hooked. I started researching how to make it myself. I started creating all kinds of different shades and finishes, and I’d show them to my family and friends to see what they thought. Everyone seemed to love my creations and told me that my polishes were so unique and different than anything they’d seen in stores. They were all so supportive and encouraged me to continue, and something inside me just clicked. I decided I was going to dive in and take a risk at opening up my own small business.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I wanted to join the indie nail polish world so that I could create what I envision. There are so many unique polishes that you wont find in stores. All of my polishes are 5-free, cruelty free and vegan. The 5 free means they are free of some of the more common chemicals found in nail polish, or what use to be found in nail polish, like formaldehyde. I’m a bit of a perfectionist and I make it my goal to create only the best quality polishes by using quality products, and paying close attention to detail.
My polishes are all handcrafted in small batches, and made with love. I think what makes me the most excited is when I hear that my formula is better than a lot of other big name brand polishes out there. I also, love to hear and see when my customers are happy with my polishes and tag me in posts on my Instagram page. I got to where I am today with my business because of passion, dedication, and research. Lots and lots of research. The decision to take a leap of faith and start my company from the ground up wasn’t necessarily easy, but not as hard as I thought it would be either.
My biggest hurdle was the funds to start, which I think is what holds most aspiring entrepreneurs back from living the dream. I got discouraged a few times and didn’t think I’d be able to actually launch, and then I was able to come up with the start up money. Throughout this whole adventure I’ve learned a few things. I’ve learned that when you have passion and drive about something you love, you will find a way to make it happen. I also surprised myself. I proved that I could do it, despite all my fears of failure, and not having enough confidence in myself.
Don’t ever let fear or what may have taken place in your past hold you back from what you want in life. For the longest time there were a lot of things I didn’t do because of fear of failure and no confidence that I could achieve those things. Sometimes you just have to have faith, and if it’s meant to be it will happen. I’m very proud of how far I’ve come and the brand that I created from scratch. From behind the scenes backend stuff to designing a website and branding my business, I was able to have the satisfaction that I made all of it happen on my own. The name of my small business Sizzlin Shades Nail Lacquer actually came from a nickname I got as a teenager, Sizzle. That and my love of all things colorful. So I named it Sizzlin Shades. My husband actually helped me decide on a name because I’m so indecisive.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would probably take my friend to the Ft. Worth Zoo, some art museums in Ft. Worth, and Antique malls. I love Antique malls. It makes me feel nostalgic and I’m sure my friend would too. We’d also have to check out thrift stores around Arlington like Goodwill, etc. As far as food, I would probably take my friend to El Fenix, or some hole in the wall mexican restaurant. Those are always the best. Oh, and barbecue, Colters is really good and so is Cokers bbq.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
There are so many people that helped give me the inspiration and drive to finally start my own business. First I have to shoutout to my parents and my brother for always believing in me and supporting my dreams no matter how big or small they seemed. I definitely have to give my husband a shoutout for supporting me and watching our kiddos so that I can work on my creations. I’d also like to thank my kids and BFF Karen for encouraging me, giving me ideas and input and believing in me. I wouldn’t be where I am today without them all.