We had the good fortune of connecting with LaTonia Cole and we’ve shared our conversation below.

Hi LaTonia, do you have any habits that you feel contribute to your effectiveness?
My career as a college registrar has been a great influence in developing habits that now help me be successful in my business. Organizational, time management and communication skills are a necessity in the operation of any business. Keeping track of orders are important, but being organized with my material plays an important role as well. As I’ve accumulated hundreds of skeins of yarn, I had to develop ways to keep them organized. One of the greatest gifts from my husband was stackable crates that allows me to see what material I have versus what material I need to buy. This also helped to improve my spending cost.

Time management plays a large role in keeping track of orders and meeting deadlines. But it also plays an important role in maintaining that work life balance. Although I would love to crochet for hours and hours, I still enjoy spending much needed time with family and friends and pampering myself every now and then.

Last, and probably most importantly, I’ve developed better communication skills over the years. Communication is not only speaking, but also listening to what your client is asking and then offering suggestions as needed. When I’m working at different marketing events, I meet different people from different cultures and communicating with them helps me to learn what type of items are of interest to them. This allows me to be more successful in future events. Consistently working to improve these three habits have been imperative in the success of my business and my personal life.

Alright, so let’s move onto what keeps you busy professionally?
Intertwine Couture is a small business consisting of handmade clothing, accessories, and household decor. I specialize in crocheting garments that are suitable for all ages, men and women. I especially enjoy making custom tops and handbags. In the beginning, crocheting was only a hobby I learned as a young child. As an adult, most of my career has been in higher learning, but after getting married, I was able to venture out and turn my hobby into a small business. Today, I have a booth in Mesquite, TX and I participate in several monthly market events and festivals. I also sell products on my website as well as Etsy.

The first few years of having a small business has been a bit of a challenge trying to learn different marketing strategies and posting on social media, Crocheting is so diverse and while some orders can be done in a few hours, others take days sometimes weeks. So time management plays a large role in my day-to-day activities. One of the ways I stay focused is keeping track of projects on a large white board. Keeping a list front and center keeps my orders prioritized.

One of the things I’ve learned about myself is how creative I’ve become. Over the years I’ve learned how to design original pieces and lately I enjoy recreating retro clothing and accessories from as early as the 1960’s. If I had to pick one word to describe my style, it would definitely be “boho,” short for bohemian. I love taking the various styles of the granny square and incorporating it into trendy fashion-forward handbags, halters, pants, and outerwear. I just believe this type of genre will never go out of style because there are so many ways to redesign ideas. Last, but not least, I’d want the world to know that I am a humble designer. I listen to what my client wants and try my very best to bring their designs to life.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’ve lived in Texas since 2008 and still have not seen all that it has to offer. If I had to plan a weekend getaway, it would most likely be a relaxing weekend at a lake cabin. I love visiting places that offers serenity, and being a crochet artist, I’ve learned to appreciate the quietness and the comfort that lake cabins have to offer. On the other hand, when I’m not crocheting, I do enjoy hanging out listening to live music or comedy shows and eating good food. One of my favorite restaurants is 12 Cuts Brazilian Steakhouse. My husband introduced me to this place and I enjoy it every time we visit. Last, but not least, I’m a big kid at heart and one of the most educational places to go is the Perot museum. It offers several levels of displays on the human body, the atmosphere and my favorite level, dinosaurs.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’d like to send a special shoutout to my husband, Harold, who has supported my every decision when I decided to turn my hobby into a small business. He’s been supportive by ensuring I have the necessary equipment and supplies, attending all my monthly market events, no matter the weather, and encouraging me to stay on track with my many projects. He even assists me with choosing different designs and various colors.

I’d also like to give a shoutout to my cousin, Shonda, who has been a trail blazer in helping me with time management, project management, organizing, and creating realistic goals to grow my business. She’s even played a role as a model and internet supporter.

Of course there are many others that have supported my journey and I wish I could list them all, but to the friends I’ve made in Dallas and all my family back home, I am truly grateful for all of their continued support.

Website: intertwinecouture.com

Instagram: Intertwine Couture

Facebook: Intertwine Couture

Other: Etsy: IntertwineCoutureUS

Image Credits
Rock A Snap Baby

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