We had the good fortune of connecting with Sarah Jo Blanchard and we’ve shared our conversation below.
Hi Sarah Jo, where are your from? We’d love to hear about how your background has played a role in who you are today?
I’m originally from Lake Charles, LA and moved to DFW in 2006. I started going to school at UNT as an art student and at the same time working at a datacenter for community banks where I fell in love with business. I dedicated 14 years of my career to that datacenter where I worked as Operations Manager, Software Support Technician, and Project Manager. However, after 14 years in an office environment I knew it was time for a change. In 2019 I started discovering my love for marketing. I began working as a brand ambassador (now Operations Manager) for The ReVamp in addition to hosting and producing my podcast, Time to Get Real Podcast. This year I am in the process of starting my own marketing agency, Tête Rouge Marketing. My upbringing definitely has had a big role in both who I am and the success I’ve had. Both of my parents have had very successful business careers. My Dad working in marketing and my Mom in banking. They are both huge role models for me but my Dad has always pushed me the hardest when it comes to my business career. Throughout my life I’ve come to him with ideas for projects and he’s always told me it’s not good enough or needs more work, always pushing me to work harder. When I came to him last year with the first episode for my podcast, Time to Get Real Podcast, he listened and it was the first time he said I had something. A year later, the podcast is growing quickly. Having a podcast was a dream that at one point I thought would never come true. But I’ve learned when you put things out in the universe they come to you, shoutout Kellie Rasberry. If you have a dream, write it down, say it out loud (yell and scream it into the universe), put it out there and it is very likely that you’ll find a way to make that dream come true. My background in both art and business are projecting me to new levels and I feel so grateful to be doing the things I’m doing now.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I’m in the process of starting my own Marketing agency, Tête Rouge Marketing. After 2 years of interning and learning more about marketing and social media I was encouraged by my mentor, Mariah Sierra, to start my own business. At Tête Rouge we’ll be offering social media management, ad management, as well as creative consulting. Before starting my marketing career I’ve spent the past 16 years working in the banking software industry where I worked as Operations Supervisor, software support technician, and project manager. This experience gives has given me the confidence to not only start my own business but to handle pretty much any problem a client has (and if I can’t fix it, I know someone who can.) My technical experience in my previous job has made learning a lot of the technology parts of marketing a breeze. As much as I love talking to clients (lately mostly just over zoom, thanks covid) I love the time I spend on my computer working on google ads or social media campaigns just as much. When I was unhappy at my previous job it was important for me to find something where I could have a balance between my technical skills and my creative side. Tête Rouge definitely let’s me do that. Business has always come fairly easy to me (I’ve been working since I was 14 years old) but like everyone I’ve had struggles. I can be pretty straightforward and blunt which some perceive as “bitchy.” A strong woman can be intimidating and I’ve learned how to talk to all different types of people with a more positive attitude. I try to project positivity to myself and my clients at all times. Even when there’s a fire we’re trying to put out I’ll have a smile on my face and lifting my team up. I want the world to know that Tête Rouge Marketing can handle all of your business & creative needs. My extensive business background gives me the experience to consult in both marketing & business, a skill that I am very grateful for. One of my passions is connecting clients to the person that they need for a project. Need a photographer, graphic designer, audio technician, stylist, etc and I will connect you to the right person!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Being a Dentonite there are plenty of spots in Denton we would have to check out. A day in Denton would start out doing one of my favorite things, shopping! But before shopping we need caffeine & treats so we’d stop by Golden Boy Coffee. I try to only buy thrift and vintage so we would start at Upscale Resale Thrift Store: Benefiting Denton County Friends of the Family, followed by Thrift Giant, and if we still need more I always find treasures at Ruth’s Room. Everyone got really into plants during this pandemic, right? Well I did! Next we would head to my favorite local plant shop True Leaf Studio and pick up some plant babies. After all that shopping it would be time to fuel up for a night out in Denton (cue outfit change), starting with a meal and drinks at Komodo Loco. Komodo Loco offers Asian fusion dining and specialty cocktails and is one of my favorites in town. We would end the night by hopping around to some of my favorite bars in town; The Bearded Monk, East Side Denton, Oak Street, and Harvest House. I always say it’s hard to get me to leave Denton, but there are a few other DFW spots that I would take my guests. The Fort Worth zoo & botanical gardens would definitely be a day of fun for us. In Dallas we would do a photoshoot at The Sweet Tooth Hotel and then hop around Deep Ellum on scooters.
Who else deserves some credit and recognition?
There are so many people that have encouraged me to do the things I’m doing now. But my biggest shoutout has to go to Amanda Sweet, founder of The ReVamp. We call her The Creative Fairy Godmother and there’s a good reason for it. I had so much respect and was so inspired by The ReVamp when I started working with them in July of 2019. When I told her my dreams, the biggest at the time being to start a podcast, she believed and encouraged me to do it. When you have powerful people encouraging you it just makes jumping off the edge a little easier. I’ve always credited her for getting me to where I am now, and she always says I had it in me to begin with. But finding that person who believes in you and pushes you is so important.
Tori Lorraine Photography, Amanda Sweet Flesh and Flora Photography, The ReVamp