We had the good fortune of connecting with Rosalinda Sauceda and we’ve shared our conversation below.

Hi Rosalinda, is there a quote or affirmation that’s meaningful to you?
“I am strong, confident and capable of achieving everything I want in life”

I am a strong believer in affirmations and I validate this particular one by thinking about all my life experiences in which they were true to offer myself self confidence, attain happiness and embrace who I truly am.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Rose Wax Studio is my happy place and I strive to provide a professional and comfortable atmosphere, free of judgement. I exclusively use high-quality hard wax products specifically formulated for sensitive skin types, to ensure a less painful waxing experience as opposed to traditional soft wax products.

I am a Licensed Cosmetologist since 2006, I worked as a hairstylist for eight years until I received my calling into the waxing industry in early 2014. I worked for a nationally known waxing company for five years and loved it! However as my daughter grew older and became involved in extracurricular activities, I needed the flexibility to manage my own schedule, so at the end of 2019, I quit my job, stepped out of my comfort zone and took that giant “leap of faith” and opened Rose Wax Studio in February 2020, not knowing my business would be shut down because of the COVID-19 pandemic. It was a unique time, but I did what I knew best and held on strong to my faith, family and friends and kept moving forward a day at a time. One thing I’ve learned in both my personal and business life is not to compare myself to others, if I do I would live a stressful, unfulfilling and unhappy life. I love the quote “Compare yourself to who you were yesterday, not to who someone else is today” by Jordan B. Peterson. I read this daily to remind myself that I am my only competitor and it’s not important for me to follow the latest trends, but instead be true to myself and know what works for my business, who I want to attract and most importantly to set up boundaries to maintain a healthy work-life balance.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Being a small business owner myself, I love to support locals. For coffee, Hope Coffee in Sunnyvale. I enjoy riding bikes around White Rock Lake and then grabbing a bite at Flaming Burger in East Dallas. Dos Charros in Sunnyvale has some yummy chicken mole and margaritas! Breakfast always at Seven Mile Cafe in Mesquite.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
The hard work, love and effort that my parents put into me cannot go unnoticed, they built the foundation on which I walk on today, I align my values, morals and beliefs on what they have taught me and for that I will be eternally grateful. God has also blessed me with the incredible support from my siblings, the love from my partner and the great gift of being a mother. I’d like to give a shoutout to Brisa Sanchez, thank you for your mentorship and support. Ivonne Martinez, thank you for your patience and sharing your knowledge during my waxing training days in 2014! Elizabeth Frias, my waxer and dear friend, I could not do without your wisdom! Abigail Marmolejo, my longest and dearest friend, words are not enough to express my gratitude I have for you, you gave me the motivation I needed to start my own small business. Now of course, a huge shoutout to my clients! Thank you so deeply for always choosing me for all your waxing needs, I love y’all!

Website: https://www.rosewaxstudio.com/

Instagram: https://www.instagram.com/rosewaxstudio?igsh=MXA5N3FhcHRhYThiYw%3D%3D&utm_source=qr

Other: Google https://www.google.com/maps/place/Rose+Wax+Studio/@32.8012064,-96.5951071,15z/data=!4m6!3m5!1s0x864ea5e927eaaaab:0x68744e0693220df9!8m2!3d32.8012064!4d-96.5951071!16s%2Fg%2F11fs6p7dng?entry=ttu

Image Credits: Karla Conejo
Nominated by Valerie Rodriguez

Nominate Someone: ShoutoutDFW is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.