We had the good fortune of connecting with Nazareth Zurita and we’ve shared our conversation below.

Hi Nazareth, can you walk us through the thought-process of starting your business?

In 2016 I started working for a mobile company doing at home massage. Company had cut our pay in 2017 and in 2018 I noticed that they didn’t properly screen clients. Although an app is convenient and strategic, it wasn’t enough to stop some clients from soliciting undesirable request upon my arrival. I experienced a handful of unwanted sexual requests and for my safety, I had decided to move from a mobile massage setting to a traditional spa. That didn’t last long! Each time I arrived to the spa, I felt a sense of dread! My mind and body became disconnected for not being out and about, meeting new people and locations.

On August of 2020, I opened Licensed Massage Professionals LLC DBA La Masajista LLC. I was tired of doing all the work for a small amount of money; not to mention, I craved the freedom I had as a mobile massage therapist.

Although, my business was registered locally; I wanted to take an extra step and register the name with Texas Secretary of State. This choice has allowed me to gain corporate jobs, elite and celebrity business. Having my own small business has allowed me to schedule at my convenience and screen clients.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?

We offer over a dozen modalities and services by experienced, highly qualified professionals with five star ratings! From home, hotel, corporate office and/or parties, we got your back!

In order to achieve and accomplish a mobile massage company;
I had to let go of people, places and things to get to where I am and need to be. Quiting my day job and opening my own small business in the midst of a pandemic was a challenging process. We only made $180.00 the first six months of on-line sales. Not to mention, I invested my stimulus checks in logo, photos, videos and advertising.

One major lesson I had to quickly learn with opening my small business is to be still, analyze and be patient with the process. On the other hand, I also did a lot of reading and researching. YouTube was my best friend and I learned a lot about SEO (Search Engine Optimization), how to organically move up with Google, hashtags, branding and advertising. Sacrifices were made to keep the business open; like not paying myself in order to grow. Over two years of constant organic advertising using social media platforms to brand my company.

What sets me apart from everyone is that I have allowed myself to use my creativity for the good of others. Investing in professional and skillful people to shoot my videos (ByCompound Films, Frank Lopez-Houston, Texas), pictures and logo (Daniel Gutierrez, Graphic Designer and Photographer-Dallas, Texas), has been well worth the time and investment.

I want the world to know that we (Licensed Massage Professionals LLC DBA La Masajista LLC) massage with logic and good intent. We personalize and customize your sessions based on your wants and what your body needs. Meaning, if we find tension or limited range of motion we will address it! We hire and train highly skilled professionals to make you feel your best.

Not everyone can afford a massage and we are fully aware of that. In order to reach all gender, ages and social economic status, we’ve teamed up with the City of Dallas and other non-profit organizations to give back to our community and provide chair massage and self care education.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?

If I could recommend a place to eat, drink and dance; it’s definitely Gloria’s Latin Cuisine and Gloria’s Night Club in Addison, Texas! Gloria’s Latin Cuisine features Salvadorean and Tex-Mex food. On Saturday nights, you can enjoy salsa, merengue, cumbia and timbat√≥n with Havana NRG. I have been following this local band since my mid 20’s and I have become great friends with the owner, whom is also a client of mine.

My second favorite live music hangout is Scat Jazz Lounge; located underground in historical downtown Fort Worth. You must make online reservations.

Who else deserves some credit and recognition?

ūüôŹ¬†First and foremost, my ancestors have a major role in my career choice. My paternal great grandfather was a reiki healer and massage therapist in my father’s hometown. My maternal grandmother (currently living) was a healer, herbalist and a midwife.

My parents, sister, nieces and my cousin’s Veronica Gonzalez, (Massage Therapist), Felicia Valadez (Public Relations/Management), Suzannah Valadez (Promoting), Matthew, my son whom just joined the family business.

Last, but not least; with the highest honor they deserve, my dearest uncle and aunt Hector and Olivia Gonzalez. I wouldn’t be where I am, thanks to their prayers and full support.

Website: www.licensedmassagepros.com

Instagram: licensedmassageprofessionals

Facebook: licensedmassageprofessionals

Other: TikTok: licensedmassagepros

Image Credits
Daniel Gutierrez

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