We had the good fortune of connecting with Kathy Kiger and we’ve shared our conversation below.
Hi Kathy, what’s the most important thing you’ve done for your children?
When I first decided to start my own business, I was worried that the time it would take away from my kids would negatively impact them. But giving my teenaged daughters the chance to see their mom go for her dream has been priceless. The day my 18-year-old daughter told me, “Mom, you’re my hero”, I knew I’d done right by my kids.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I am a copywriter in the holistic health and wellness space. But I didn’t start off here. I became a Functional Nutritional Therapy Practitioner with the intention of working 1:1 with nutrition clients. But then I watched my colleagues struggle in their businesses. They were totally overwhelmed with trying to run the business and work with clients, all while trying to market, promote, and build their online presence. So I had my lightbulb moment. My favorite elements of my business were writing and marketing. So I stopped working with nutrition clients and started working with other nutritionists and holistic health practitioners. I lighten their load by doing their writing and marketing for them! I write their websites, design their sales funnels, write their emails and newsletters, and keep their blogs up-to-date. Now my clients can focus their energy where their heart is: with their clients! My training in the functional nutrition space makes me uniquely qualified to write for functional practitioners. I have the knowledge and the research chops to take care of the writing behind the scenes. I’ll have a chat with my client about a project, and then it just magically appears for them a few days later!
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
When a friend comes to visit me here in the Dallas area, there are a few things they just can’t miss! We’d spend some time in Downtown Dallas, I love science, so the Perot Museum is a must! The Dallas Aquarium makes for a great afternoon. And what trip to Dallas would be complete without visiting to the top of Reunion Tower? Then we’d spend some time in my current neck of the woods – the Frisco/McKinney area. If it’s holiday season, we’d definitely go to Frisco Square to see the lights and watch some ice skaters. Then we’d spend some time in Historic Downtown McKinney and visit one of the great restaurants or coffee shops. And we’d stroll around looking at all the cute shops. If the weather is nice, we’d head to one of the area lakes. When I was a kid, my dad had a boat. So I spent a lot of time on the water. I don’t have a boat these days, so we head over to Little Elm Park on Lake Lewisville. It has a lovely little swim beach!
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I’d like to give a shoutout to my business mentor and dear friend, Daniele Della Valle. She held space for me to figure myself out and helped me propel myself forward in the business of my dreams.
Abigail Nelson, Sally Talevich