We had the good fortune of connecting with John Greer and we’ve shared our conversation below.

Hi John, why did you decide to pursue a creative path?
Having some kind of creative freedom has always been a desire of mine. With JLG Photography & Videography, I’ve been able to take the reins on distinctive ideas that serve the purpose of the clients. I get to take what’s on their mind and add a little spin on it, but to where it’s tasteful and only by the clients approval.

Another reason why I pursued this career is because of the extraordinary people I’ve gotten to meet over the years and the businesses I’ve been able to aid. I’ve shot weddings for folks that are now life-long friends, helped businesses get on the right foot with marketing material, and even got to film Presiding Bishop Michael Curry during an Easter Weekend service in Abilene, Texas.

Alright, so let’s move onto what keeps you busy professionally?
It’s quite an icebreaker to a conversation, but I create commercials and social media videos for funeral homes. I do a bunch of travel, and typically have creative freedom on how it’s marketed with the funeral home’s approval. One of the greatest highlights of my work is having the opportunity to meet these extraordinary individuals. These funeral directors dedicate their lives to taking care of families at their most vulnerable. There are a lot of misconceptions around the funeral industry, and I’m honored to have the ability to break those walls down. I get to show families that these people are human just like them, and empathize with their circumstances. I want the world to know that every chance to work on a project, wedding or event is never taken for granted. I am grateful for the opportunity to be part of someone else’s story.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I always take my friends out to Canyon Lake! For a week-long excursion, we would rent a small cabin with a hot tub that overlooks the lake. We’d check out the local eats all around the area, and venture into Gruene and New Braunfels for drinks and a whole of live music. Wimberley is also nearby for all your wine and hill-country needs! If they were more into the downtown scene, we’d go to downtown San Antonio and catch Fiesta Texas.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
This all stems from a group of wonderful friends I got to know back in college and still keep in touch with today. We called ourselves “The JMCray.” It consisted of about 20 individuals who were thoroughly involved in our university’s film fest every year. We would stay up all night many nights working on student-led short films, and would just have the greatest time of our lives out there. We helped one another on their short films whenever we wrapped our own, and just had this incredible, unspoken camaraderie. My love for work behind the camera definitely came from the understanding that every project is a collaboration.

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