We had the good fortune of connecting with Dorion Gipson and we’ve shared our conversation below.
Hi Dorion, what was your thought process behind starting your own business?
Thank you for asking, I got the opportunity to work at a Fortune 500 company in the IT department. It was a contract job doing facilitating and doing Desktop Support. I was laid off due to Covid and cutbacks and while unemployed I got opportunity to work as a Digital Marketing Assistant at my father’s convenience store helping him with his social media and online presence. I realized over 3 month period of time, the work I was doing for my father was generating more foot traffic him. Then it came to me that there was a need to help small businesses with marketing online.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I went into this industry because I saw the need to help depict and show Communities of Color successful Innovative Technological trends. I feel like Communities of Color are being left behind on learning Secrets and Advancements on how to take advantage of ways to utilize apprehensions to increase overall Website Awareness, & Website Optimization. With the rapid growing technology application trend it shows that 1 out of every 2 people in the African Community do not or does not know how to use or take advantage of resources to assist them to Increase their online presence. Applying the right application development can increase overall Website Awareness, Website Optimization, when you and combine that with right algorithm build it is known that it can lead to Increase in Sales. Now I am able to help assist and grow small business to $250,000 within 6 months.
What sets you apart from others?
Is that I went into Information Technology and learned other ways on how to make revenue by just simply applying a computer fix. With over 12 years of Information Technology experience working my way up from the CompTIA A+ , CCNA, ITIL, CISSIP-ISSAP, to the Front End of the way Computer processes signals across the Internet. With all this experience it helps me get a good understanding on how to assist customers in growing their business.
What are you most proud of or excited about?
I am a Data Driven company, so I am most proud of when I am able to show my Clients their Data, Foot Traffic, and Sales reports. When I able to take something that I’ve learned and apply it to Theory and Concept and actually help the community while doing what I love following the customers Lead. Remember “I work for you”.
How did you get to where you are today business-wise?
I got here today by staying “Prayed UP” Keep God First. Then, hard work assertiveness and the desire that God made everyone to be Successful.
Was it easy? If not, how did you overcome the challenges?
No it was not easy. Overcome the challenges by staying focus, and praying. As you pray you get closer to God, the he starts aligning you up to your purpose. Stay discipline, Save Money, and Stay Away from Negative Energy.
What are the lessons you’ve learned along the way?
Seek the Kingdom of God First and God and will give you your Heart Desires. As you grow in life, there will be lonely days and nights, but do not Fret trust in the Lord he will Always be there when no one else is.
What do you want the world to know about you or your brand and story?
I want them to know that everyone has a purpose in Life, “Accomplishing what Man can’t Accomplish”. “One Man Can Change The World”.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Dallas has great entertainment, restaurants, and shopping for anyone coming to visit the great state of Texas. If I had a friend visiting we would definitely go to some of the local hot spot areas like Deep Ellum, Uptown, Downtown, Bishop Arts and Lower Greenville. There are many things the city of Dallas has to offer from fine dining, nightlife, shopping, and excellent sporting events. For food I’d take anyone visiting out for some great Texas Barbecue. For shopping we would venture over to North Park Mall or the Galleria. Texans love their sports teams so a Rangers, Mavericks, Stars or Cowboys game is always ideal and fun for people visiting. Dallas, TX is developing rapidly with many people moving here from out of state so there is something for everyone.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
God, Father, & Armon, Kenisha
Linkedin: Dorion Gipson
Youtube: Rapid Fire Digital Marketing
Other: Find me up on Google at : Rapid Fire Digital Marketing Tik Tok : @rapidfiredigitalmarking or Rapid Fire Digital Marketing Snapchat: Rapid Fire Digital Marketing
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