We had the good fortune of connecting with Dinah Berg and we’ve shared our conversation below.

Hi Dinah, can you walk us through the thought-process of starting your business?
I have my own style and want to create what I envision, with creative control over my brand and business.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My interest in fashion was born of necessity. I had an unconventional upbringing and all my clothing was purchased by my grandmother at thrift stores or handed down by cousins. You can imagine the difficulty in trying to fit with the latest trends. I learned to work with what I had, creatively altering or embellishing the clothes I was given and styling my outfits. This didn’t really help me fit in, I just stood out in a different way. What emerged was my own unique sense of fashion. Thrift stores still inspire me. I enjoy the challenge of figuring out how to put together a look with whatever I happen to find, or coming across a vintage fabric or trim that inspires a design. I’ve been reusing and repurposing since waaaay before it was cool! I’m still building my business and brand while maintaining a full time job. It can be challenging to balance and sometimes I’ll push myself to the point of burnout where I become creatively blocked and need to take a step back and rest. What sets my brand apart is originality and quality. For this reason I don’t follow trends or designers. While I can appreciate others’ work, I became a designer so I can bring my own ideas to life, creating garments and looks that I want to wear.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
First stop – Denton Square! Brunch at Hannah’s off the Square (the yuzu mimosa is a must), shop around the boutiques, browse used books at Recycled, grab lunch at Barley and Board, sit on the courthouse square and people watch, then over to Steve’s Wine Bar for a glass of wine on the patio. On Thursday we’ll hit 940’s in Denton for dinner and half priced wine. The hummus and the Brussel sprout salad are my favorite. We are definitely going to the Ft Worth Stockyards to walk around, eat, drink and catch a show at Billy Bob’s. Karaoke? Yes, please! I’m still trying to find a good karaoke spot, but I just saw that Lowbrows in Pilot Point hosts karaoke every Friday night, so I plan to check it out soon.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’d like to give a shoutout to my manufacturing consultant Alisa Otto of Ottomatic Threads who I discovered through Voyage Dallas last year. She helped me navigate my first manufacturing run set to release this month! I’d also like to give a shoutout to the amazing ladies at First Run Manufacturing who patiently worked with me on the entire manufacturing process for this limited run produced right here in Dallas!

Website: everydaygrey.etsy.com

Instagram: everydaygreyfashion

Linkedin: Dinah Berg

Facebook: @EverydayGrey

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