We had the good fortune of connecting with Brandon Hayes and we’ve shared our conversation below.
Hi Brandon, can you talk to us a bit about the social impact of your business?
I am really proud of the community that we have built and what that has means for so many people. One thing I love about the cigar community is how it brings people of all walks of life together with little or no preconceived judgment. There isn’t a day that goes by that I don’t see two people who would have otherwise never met talking about business, helping one another solve a problem or celebrating together. I see established business professionals helping guide the next generation or simply dropping nuggets of advice that will help them lead a more healthy and happy personal and business life. Additionally, the community is quick to support any meaningful charitable efforts that we have suggested. On many occasions we have introduced cigars that benefit a number of charities and they have always been well supported.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Building something meaningful is never easy – but that is part of the fun. I feel like a lot of businesses forget why they started in the first place. Most people start out with the pursuit of deliver a better product or service, but lose sight of that as they grow. I try to remind myself on a regular basis why I created Renegade to begin with and never lose sight of the importance of delivering an elevated customer experience at every opportunity. Like every business owner I have had a series of roadblocks along the way, but loyal customers have always been there to help pull us through the adversity. If you have happy employees and committed customers – it make it much easier to come out on the other side.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I love the growing dining and entertainment scene in Dallas. I would start out with a little afternoon barhopping Uptown and Deep Ellum visiting the best rooftops in town – showing off our incredible skyline. We would probably enjoy dinner at Nick & Sams or another fantastic steakhouse – I truly believe we have some of the best steakhouses in the country. If we felt like an after dinner drink, we probably would visit Tipsy Alchemist so I could show off their creative cocktails or enjoy a cigar at Chamberlain’s Cigar Room.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I have always believed that building a team of great employees is equity as important as developing a great customer base. I have had the opportunity to work alongside a lot of great people during my career. I believe in a high touch business like retail this is even more true. My manager, Scott has been instrumental to helping achieve the vision I have for Renegade Cigars.
They are my images