We had the good fortune of connecting with Sarah Estes and we’ve shared our conversation below.
Hi Sarah, how has your work-life balance changed over time?
The ideal work-life balance is individualized and evolves as your life stages change.
In the early stages of my career, I prioritized the work part of the balance so that I could focus on specialized skill sets and put in the time. When I started having kids, I devised a methodology to achieve a work-life balance, but it wasn’t realistic in my environment.
After having a miscarriage followed by a successful rainbow baby birth, I went ahead and forced that methodology to work by resigning from my full-time role and jumping into the consulting/freelance world.
After achieving my ideal work-life balance, I decided I could handle a level up and formed Preuve with my business partner and friend, Jon Chapman. We decided to be an online agency, which allowed me to continue working remotely and picking up my little ones from school.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Preuve is an online marketing agency that allows owners and executives to level up their brand by transforming their digital storefront into one that truly connects with their audience, resulting in business growth.
If I can offer any sort of wisdom to anyone considering starting a business, it’s to lean into what makes you unique, treat others how you want to be treated, and hire a CPA.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Breakfast at Esperanzas, a stroll along the Trinity, shopping at University Park, lunch at Little Lilly’s, happy hour at Fixe and then dinner and a Tino’s Special at the best people watching place in all of the universe, Joe T. Garcia’s.
Who else deserves some credit and recognition?
Shoutout to Brett ‘Lover Man’ Estes! I don’t think I would have finished college without his encouragement and I most definitely wouldn’t have been able to transition from full-time to freelance to co-founder of Preuve without his support.
I’d also like to thank every single person that gave me a runway and taught me something. This includes my family, professors, poochies, former employers, collegues & clients.
Out of those people, I’d especially like to call out those who impacted my professional life in ways that left an imprint. Those people include Lanny Lancarte, Liz Heck Confiliano, Shaun Parnell, Crista Spalding, Becca Elliott, Ken Schaefer and Jon Chapman.
For In Studio Portraits – Grant Daniels Photograph of Rough Creek Lodge & Resort – Jaremiah Gullick