We had the good fortune of connecting with Jason Whaley and we’ve shared our conversation below.

Hi Jason, is there something that you feel is most responsible for your success?
I’m excited to have the opportunity to talk about Smash Booth Interactive Photo Studios and have the opportunity to discuss our achievements and branding.

In the Las Vegas event industry our brand is easily recognized by most professionals in the industry. The success of our brand can be attributed to an array of factors, however, if I had to pinpoint the most important contribution behind our success, it would undoubtedly be the incredible, award winning team we have. A lot rides on their shoulders that most don’t realize. Of course everyone sees the energy we bring matched with our quality and position at the forefront of technology, but what goes unseen is the tech support and development hours so fine tuned that no client ever needs to consider them.

Each member of the Smash Booth team represents a core piece of the backbone of our success and the driving force behind our brand’s reputation. We are constantly on the lookout for the right people who carry what we call the “Smash Factor”, which is a unique blend of just enough technical knowhow to set up and troubleshoot software, mixed with an outgoing and inviting personality, who is comfortable engaging guests to ensure they’re experience with us is not only easy, but fun and memorable. Their dedication, personalities, and passion for the company truly sets us apart in the industry.

In addition, our team has ensured our success by building a reputation of reliability and efficiency. We understand that timing and the ability to quickly meet new obstacles in the ever-changing event world is crucial and our team always rises to the occasion. Besides arriving prepared and ready to capture every important moment, ensuring that no detail is missed, our crew also shows up with back-up or replacement parts for 90% of our equipment. More, if a part of our team is at an event, other members of our team are always at the ready, back at the office waiting to handle any troubleshooting that our on-site team hasn’t experienced. Our clients trust us to deliver high-quality images promptly, without issue and without interruption and our team consistently meets and exceeds those expectations.

Lastly, our team’s commitment to continuous improvement and staying at the cutting-edge of industry trends and new technology is another driving force behind our success. We invest heavily in training, research and development, ensuring that our clients are always offered the latest techniques, equipment, and experiences. This enables us to consistently deliver new and exciting services that reflect the evolving demands of the interactive photo booth world.

In conclusion, while there are multiple factors that contribute to our brand’s success, our award winning team is undeniably the most important. Showcasing exceptional skills, engaging personalities, reliability, technical knowhow and commitment to continuous improvement has continued to propel us forward and has allowed us to establish a strong reputation in Las Vegas as one of the leading solutions to entertainment, marketing based event photography. We are immensely proud of our team and recognize them as the heart and soul of our brand’s success.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I’ve always been entrepreneurially spirited, having started my first business at 20 on eBay. Over the years I tried many businesses, some successful, others complete losses, some unique ideas and some trying to improve on the ideas of others. Riddled with highs and lows, recessions and layoffs, investors and bankruptcy, it’s not been an easy path. But starting young and eager to take on the world without a dollar in my pocket had forced the need to learn the skills I couldn’t afford to pay others to perform.
Very early I had to learn to build websites, I had to learn Photoshop and graphic design so long ago that I learned from books (imagine learning Photoshop from a book!), I learned to master spreadsheets and databases and I read countless books on accounting and marketing.
In short, my first handful of business attempts was a very long course in most everything I needed to be successful in business.

Although I’m in a position to pay people to do much of this now, the experience is still crucial to me, as I have enough of an understanding to communicate effectively with my web designer. If my accountant misses something, often times I’m pointing it out. Having a foundation in these skills has been crucial to running a business with many facets and keeping close track of everything.

So why did Smash Booth Interactive Photo Studios succeed when other businesses failed?
Well, you know the old saying… do what you love and you’ll never work a day in your life.
While learning Photoshop early on I found that I had a passion for it. It became a large creative outlet for me and paired with a life-long love of photography, besides using the tools in business, this was my biggest past-time for many years. As well, I’ve always had an interest in marketing. I’ve always analyzed commercials or print ads and had always found that the marketing portion of business was where much of my passion lived.

When I stumbled upon the world of photo booths, I found that this business was very unique in that it was a perfect blend of photography, graphic design and marketing. All three of my passions together put me right at home in the industry. I’m currently in my 10th year and still absolutely love everything about it. There is no doubt that this passion is obvious to those that we work with, our end clients, my staff and everyone else the business touches. When you love what you do, it shows and the love is contagious.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Like many Vegas locals, we generally avoid the Strip if we can, but if a friend were visiting for a week, you can’t offer everything without a visit.

Without consideration we’re attending Monday’s Dark, hosted by our friend Mark Shunock who owns The Space Event Venue and created this show for our city and locals.
Mondays Dark is an incredibly fun show and certainly unique to Las Vegas. Seeing different performers from a variety of Vegas shows each week show up and perform a song which aligns with a changing theme. You may see a performer from Zombie Burlesque show up and sing Aerosmith, a Cirque performer singing a song from Grease, or a performer from Bat out of Hell singing Olivia Newton John. You never know what you’re going to get but it is 100% always amazing and a great time.
To top it off, all these performers perform for free and all proceeds go to local charites, raising 10K every single show to help our community.
We are so passionate about Mondays Dark, Smash Booth has donated a photo booth to their lobby to help their social media outreach and spread awareness.

Tuesday, season permitting, we’re going to get out of Vegas. Outside of the city lights, we live in a beautiful desert that so many people who visit never get to experience.
Snow Boarding in Mt Charleston, water skying in Lake Mead or hiking Red Rock or the stunning Valley of Fire are all popular with locals. My favorite though is kayaking. We can rent kayaks from a local outfitter, Desert Adventure who will drop us off right at the base of Hoover Dam to take in a perspective of the dam few get to see. From here we’ll casually kayak flat water downstream through Black Canyon, stopping to explore the different canyons as each boast their own plants, animals and ecosystem and many secreting away some of the best natural hot springs in the country.
Our trip will end at Willow beach where we will meet again with Desert Adventure to be shuttled back to our vehicles.

Wednesday is a good day to get the Strip done when tourist numbers will be much lower than a Friday or Saturday night.
We can hit all the popular hot spots like the Bellagio fountains and observatory, tour T-Mobile Arena, stop in to the Cosmo to slip into one of there secret speakeasy’s and have lunch at Secret Pizza. We can cross over to marvel at the beauty of the Paris and Venetian and ride the gondolas, take in some views from the Line Observation Wheel and end at TI where we can eat a world class meal at Hell’s Kitchen and finalize the evening at Absinth, one of Vegas best shows.

Thursday we should probably take it easy. We can explore some of the unique museums found in Las Vegas such as the Mob museum, which besides hosting an extensive history of the mob’s roots in Las Vegas, also has a lot of fun experiences like a firearm training simulator and a speakeasy. Next we can visit the Atomic Museum, which showcases the crazy history of the atomic testing range that once lived on the outskirts of the city. Did you know casinos once sold tickets to watch mushroom cloud atomic explosions from viewing decks? Third on the list of museums that can’t be missed it the Neon Boneyard where some of the cities most historic signs have come to rest. Not much to say about this place other than its far more interesting than it sounds.

Friday we’ll hit “old Vegas”, downtown in the arts district and the world famous Fremont St. Ride the zip line and have lunch at Heart Attack Grill where anyone over 350 lbs eats for free (there’s a giant scale out front to weigh yourself). Guests where hospital gowns, drink wine from an IV bag and get a spanking from the nurses (waitresses) if you don’t eat all your food. We can enjoy the cheesy side of downtown as we explore some very talented street performers, and gawk at the less than talented. When we’ve had our fill of the tourist trap, we’ll move over to East Fremont where you can pub crawl at a variety of unique bars from Irish pubs to piano bars and when anger strikes, we’ll finish the day at Le Thai, arguably the best Thai food in all of Las Vegas. I recommend the short rib fried rice.

Saturday we want to be far away from anything “Vegas” as the tourists invade our city. We’ll head to Henderson and walk Water street where two local breweries and a host of great bars and eateries line the shadow of Lifeguard Arena, our Silver Knights practice arena. We can catch a game of shuffleboard at Lovelady while enjoying their beer, tour their brewery, then cross over to Mohave Brewing to taste their ales and have a snack at the attached Bourbon and Biscuits, where we can get a flight of jams for their homemade biscuits. Before leaving, we’ll have dinner at Juan’s Flamin’ Fajitas, one of the best Mexican restaurants in town. Be sure to have a reservation.

To finish the week, I think some relaxation is due and we’ll take in a cabana. We have so many amazing pools and cabanas to choose from, like swimming with sharks at the Golden Nugget or swimming with a giant, 3 floor, 40 foot screen to watch the game at Resort World’s Stadium Swim. Personally, I like the local options provided by Station Casinos at Red Rock or Green Valley Ranch where we can relax with cocktails in the sun, in the water or in the shade.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Without question my success is attributed to my wife, Ann Whaley who has consistently believed in me and has stood by, sometimes with eyes covered and fingers crossed, while I try things. She has shown unwavering support and encouragement not only emotionally, but financially as well, allowing me to take risks that aren’t awarded to many. Truly all my successes, as well as standing again after my failures, can be solely attributed to her.

Website: smashbooth.net

Instagram: @smashbooth

Linkedin: https://www.linkedin.com/company/sbinteractive/

Yelp: https://www.yelp.com/biz/smash-booth-las-vegas-photo-booth-rentals-las-vegas-2

Youtube: https://www.youtube.com/@smashbooth/videos

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