We had the good fortune of connecting with Haley Burkhead and we’ve shared our conversation below.
Hi Haley, what role has risk played in your life or career?
There are so many variables to risk. I think being an entrepreneur in general is a risk. For me, I use data to help me make decisions, so no decision is made without having data and calculation behind it. So even with taking risks, I use tons of data to inform my final decision before it is made so that I am making the most calculated risk possible. Risks don’t seem so scary when you have tons of information and data to back up your final decision. Risk has taken a huge role in both my career and in my personal life. Like I said, being an entrepreneur in general is a risk. There is no guaranteed paycheck that comes with being an entrepreneur, there is no guaranteed success. In my personal life, risk has also played a huge role. I retired my husband, letting go of the security of his stable income. That was a major risk for our personal lives, but so worth it. I also decided to move states in order to move somewhere where I felt that my business could thrive better. I love Fort Worth and the people that live here. I think the type of people that I have hired have been major to the success of my business.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
The thought of starting my own business happened while I was working for a different company. I felt that the company really didn’t have a clear mission behind the work they were doing there, they didn’t have a why. My why for business has always been about more than making money, it’s been about impacting people’s lives and changing the world. I want work to be fun, while also being impactful. That why is really the reason that I decided to start my own business. I wanted to redefine business and the way that work itself was viewed.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Fort Worth is such a great town- there’s really something for everyone here. I love taking family and friends to Sundance Square. It’s a great place for food, drinks and photo ops.
Who else deserves some credit and recognition?
I want to give a shoutout to my team. As a leader, we don’t get training in leadership. What I do know is that I deeply care about people and I never let my ego take the reins. Constructive criticism and open conversations are encouraged at all times, which is what makes the business great. I believe that better thoughts create better people. I want to give people the skills and tools to create their own reality. I want to serve the world and lift people up through education. I wouldn’t be able to do any of this without my team.
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