We’ve always believed that forming a strategy is impossible until you’re clear on what your values and principles are.  Without values and principles to guide you, making decisions can seem impossibly difficult.  Given how important setting values and principles is to decision making we asked folks we admire to tell us about the values or principles that matter most to them.

Ana Rodriguez | Licensed Professional Counselor and EMDR Therapist

If I have two is it cheating? Well I’m doing it anyways because I do not believe that I can have one without the other. The values that matter most to me are connection and my intuition. They are dynamic and dependent on the other. They both guide me and map out my deepest desires. That’s why I know I need both, and why I counsel with both principles. Although I could get into the systemic nature of our society and its value of individualism, I hold an older, collectivistic viewpoint for how we were created to survive. I combine both the study the Western sciences and Eastern philosophies to explain my point. Read more>>

Missy Reukema | Brilli Baby Founder & CEO

Uncompromising quality & made locally in the USA. As a Mom and conscious consumer, I was shocked to see how many items were made in China and were also cheaply made with questionable materials. By utilizing the brilliance of local businesses, Brilli Baby ensures collaboration to make the highest quality product for our customers. We know the incredible responsibility that our products go in our customer’s mouths, including babies. I have so much pride that our products are made in the USA and packaged by Achieve, an adult disability workforce center in downtown Dallas! The love and pride that Achievers put into each product is unparalleled! Brilli Baby will never cut corners or partner with local businesses that don’t share our common goal! Read more>>

Kay Wheeler Moore | Community Volunteer and Historian

In an era in which many monuments or insignias are being torn down because of heightened cultural sensitivities, the nonprofit of which I’m a part is involved in doing just the opposite—adding markers and observances to our community that bring acclaim to under-recognized people and groups. Our nonprofit, Friends of Garland’s Historic Magic 11th Street, has held focus groups with members of two of Garland’s non-Anglo population to find out who they believe among them has not had the full recognition that is deserved. Our purpose is not only historic preservation for 11th Street (a thoroughfare that runs through one Garland’s older neighborhoods. Our purpose is also to recognize historic sites, individuals, groups, and movements that have helped shape Garland into the ethnically diverse city that it is today. Read more>>