We had the good fortune of connecting with Milan Bender and we’ve shared our conversation below.
Hi Milan, is your business focused on helping the community? If so, how?
Here at Rain Fresh Bottled Water, we see ourselves as the modern-day village well. We are students, teachers, researchers, and keepers of water wisdom for this generation and beyond. I do not believe the importance of water can ever be overstated or talked about too much. It has been said “You can tell the consciousness of a people by the way they treat their water.” You are what you drink. We believe water can affect us mentally, emotionally, physically, and spiritually. If earth is our mother, then water is certainly her life blood. If we want a healthy body, society, and earth environment, then treating all water as sacred is a shift we communally want to take. This is how we impact our local society and the world at large; by helping people to fall in love with water. To help others see water as a sacred living substance that flows freely to every corner of the blue pearl, instead of seeing water as resource to be used. All ancient cultures and texts hold water in the highest regard and associate its cleansing nature with rites of passage and spiritual cleansing. Modern society has made advances in the transportation and distribution of water allowing us to become disconnected from our responsibility to protect the source of the waters which we drink, and in turn become our blood, cerebral spinal fluid, stomach acids, build our organs and goes to every inch of our bodies. To neglect water is to neglect ourselves, nature, society, and beyond. Join us in leading the way to a water centric tribe!
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
We’d love to hear what sets you apart from others, what you are most proud of or excited about.
We do not make it a priority to compare ourselves to other companies as the greatest measure of success is where you are today versus your yester self. We make oxygen rich, structured, living water which very few companies make or even understand what that means! We stabilize 30 mg/l of food grade oxygen in the water which is stable for up to 4 months. This additional oxygen can be released in the body allowing you to Drink More Oxygen™. We structure the water meaning we are taking steps to make sure the water is not clustered together into big chunks. Vortex Implosion 8 hours a day is the major component in this process (imagine a tornado of water in a tube). Small water clusters are particularly important for intracellular hydration. Just like you can eat a steak by chewing the meat or swallowing it whole, there will be a significant difference in how much energy your body needs to invest in digestion. So, we are chewing the water for you, lol. Also, it has been shown that what has a memory and can retain a certain structure that was imprinted onto the water based on physical contaminants in the water. It is now being proven by science that physical purity of water alone is not enough if we want the best water ever for human and animal consumption. Living water refers to the flow forms that water has been following on its journey prior to your mouth. There are no 90-degree bends in nature for a good reason, yet modern plumbing has plenty of them. Water in nature flows in a snake like formation, a half circle this way then vortexing the other way as it slithers through the landscape. This is key to the life force of the water and at Rain Fresh Water our plumbing mimics this flow. You see when water is going straight then slams into a wall and must redirect to flow 90-degrees in the opposite direction the chi energy carried along with the water is lost. By observing nature and mimicking her ways we can recreate the conditions for a healthy understanding of how water wants to be treated.
How did you get to where you are today business-wise.
I am the second generation of Water Benders. My mom and dad started the business in 1984 when I was only a year old. We started doing home & office delivery of 5-gallon jugs out of a small rental house in Tyler TX which happened to be zoned commercial. One day we got a call from a doctor in Dallas that had been testing people in hopes of finding elevated levels of oxygen in the blood stream. He was convinced that the common denominator between his participants was that they drove to Tyler and purchased our water. We decided that we would deliver Whole Foods Market a trailer load of water so the doctor could send his patients there to purchase our water. We started getting countless requests for home & office delivery in Dallas and decided to move the family and business to the Big D and sold the east Texas location to the guy who had been our plant manager for years. The rest is history as they say.
Was it easy? If not, how did you overcome the challenges?
Is anything worthwhile ever easy? Life has its ups and downs, just like we need valleys to have the mountains. Through thick and thin we have held to our mission and values to continue to serve the finest water we know how to our local community, while educating and inspiring a new generation of water lovers. We are so passionate about our role as keepers of the waters that we couldn’t ever imagine selling out or giving up.
What are the lessons you’ve learned along the way.
We have learned so much it is impossible to sum it up in words here and now. The most fundamental principle that we have learned about water but applies to everything, is the meaning of the ancient symbol we call Yin Yang and how it applies to the very fabric of the universe. Yin is characterized as an inward energy that is feminine, still, dark, and negative. On the other hand, yang is characterized as outward energy, masculine, hot, bright, and positive. You see water can spin clockwise or counterclockwise, it can be positively charged or negatively charged, it can be acidic or alkaline. Likewise, there is explosion technologies (Yang Force) like the combustion engine. When we generate power utilizing the Yang force of heat, chaos, and destruction we propagate more of this type of energy in the world around us, this is at the most basic level what gets deemed pollution. But there is another technology which we are just now starting to utilize in society called implosion technologies (Yin Force) which utilize a different force of nature whose characteristics are cooling, organizing, and can restore balance. You see we are at a turning point where we are now realizing that we can still have vehicles that drive, fly, and sail across the earth in a way that helps instead of hurting! This gives hope to the future of the world when global warming and pollution are at the forefront of human consciousness. There are real world solutions once we frame a natural perspective gleamed from observing nature and mimicking her ways.
What do you want the world to know about you or your brand and story?
You are not just buying some random bottled water with nice branding when you support our business. You are helping by cleaning up tap water and not sucking springs in other states dry. You are supporting research into fixing societal problems concerning clean living water, energy production, and pollution. You can start cultivating a spiritual connection to water and mother earth by connecting with us and learning about the deeper nature of water.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Some of my personal favorites include:
Sunday Dance @ Ecstatic Dance Dallas – Dallas TX
Rudra Center for Enlightened Awareness – Denton TX
Rhythm Groove Drum Circle – Richardson TX
Love’s Way Ranch – Denison TX
Green Elephant – Wednesday Night Drum Jam – Dallas TX
Kalachandji’s – Hare Krishna Temple Restaurant – Dallas TX
Buddhist Center of Dallas – Dallas TX
Who else deserves some credit and recognition?
Viktor Schauberger; The Anti-Gravity Water Wizard
Viktor Schauberger’s Living Water
Following keen observance in the alpine wilderness, Schauberger adopted a shamanistic relationship with water and called the substance the “Blood of the Earth,” recognizing it as the progenitor of life and consciousness. More so, he entertained a holistic vision of energy; where it comes from, how it is used, and what traces it leaves behind after it is spent.
Schauberger realized there are two forms of motion in nature — outward and inward. The outward motion is expansive and destructive. It generates heat, pressure, and even death. It was only this morbid action that mankind had known, thus far, in regard to energy production.
On the other hand, the inward, implosive quality of water produces coolness, suction, powerful vortices, and health benefits; it is used to build up and energize, and is therefore life-enhancing and life-promoting.
Schauberger showed that small changes in temperature affect the process of energy and that life and energy are created through a delicate balance between attraction and repulsion of polarized atoms.
Holistically, he noted humankind’s lack of respect and support for the natural process would eventually lead to the demise of the environment. He envisaged a world wherein people could work, live, and thrive in tandem with nature’s laws — this would be the only hope for survival on this planet.
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