We had the good fortune of connecting with Keisha Bogard and we’ve shared our conversation below.
Hi Keisha, what was your thought process behind starting your own business?
There were a few different thoughts undergirding the thought to build or start my own business. For starters, building or starting my own business would give me the power to create a beautiful masterpiece from a blank canvas, so to speak. So, as I am painting, people will get the opportunity to see beauty unfold, just as I am seeing it. As a result, we are learning and growing together. This process, I thought, would allow me to reach inside the depths of my soul and establish something that would be a great help to people in society. There is a vast array of resources amongst us, and sometimes it requires a little research and education to access it. This can be done! That said, my very intention is to empower women to heal and be whole, through events such as my upcoming Beauty and Health Expo! As we are growing, we can help others grow! Secondly, my toddler daughter came to mind. Building a business, with her witnessing the process, is empowering her even in her adolescence. If you can see it, you can achieve it! Finally, the thought to build my own business, though in its infancy stages, is that I would have more time to do what I love and am passionate about versus focusing on building someone else’s passion, while leaving very little time for my own dreams. We only get blessed with one life, and with that, we must be intentional with what we have been purposed to do. Having reached 36, I am trying to be intentional with this every single day!
Alright, so let’s move onto what keeps you busy professionally?
My professional road has not always been easy or cut and dry. In fact, as I was preparing to graduate from High School, I had no idea what I wanted to major in in college. However, I went anyway, as a lot of people do. After studying for two years, I decided to enlist in the United States Air Force. As a result, I have spent all my 20s and nearly all my 30s in the Air Force. And some may think it is crazy, but now is the time where I actually believe that I have something to offer to my beautiful sisters in the universe–just now, at 36 years old. It has taken some time for me to build the confidence to help build them, but we are here, and I am excited! I have a Bachelor of Science in Criminal Justice (Psychology minor) from Liberty University and a Master of Divinity degree from Southwestern Baptist Theological Seminary. My desire is to simply help, encourage, and uplift. I love Jesus, sports, and creating spaces for people to have unforgettable experiences! So with Beauty Locker x KLB, I plan to merge the expanse of my background and host events, encouraging people to unlock the beauty within their own lives. I like to call it a sophisticated locker room! Now, it may get gritty, sweaty, real, and perhaps a little uncomfortable, but it is going to be a beautiful journey for all who participants!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Since I mostly spend time chauffeuring my toddler daughter, I know of a massive amount of DFW toddler spots, haha! I’ll spare you with that. As for a day in the life of Keisha adulting with a best friend, I’d say the itinerary could look a little like this:
-Fresh-air, sunrise stroll on Trinity Trail River in Fort Worth, and perhaps a lite bite or rejuvenating pressed juice at Pressed -nestled adjacent to the trail! I love the outdoors so we could bike or walk! We could also visit the Shops at Clearfork!
-A little pampering at Daireds Salon and Spa in Arlington! I love their Red River Rocks massage–it is literally to die for!
-Brunch at XOXO in Dallas is super chic and instagrammable!
-A fun show or artistic performance at Jubilee Theatre (Fort Worth), Bass Hall (Fort Worth), Black Dance Theatre (Dallas), or Hotel Dryce (Fort Worth)!
-The views at The Monarch (Dallas) are unmatched so we’d have to do that for dinner and maybe a dessert if we aren’t too stuffed.
-If we aren’t utterly exhausted by then (or if we are), coffee over conversation at Starbucks Reserve, the Window Seat, or Wayward, each found in Dallas. A finale of a little dancing would be incredible! Scat Jazz Lounge (Fort Worth); The Free Man Cajun Cafe & Lounge (Dallas); Sandaga 813 (Dallas).
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I have spent 16 years in the military, and where I have grown the most as a woman. Of course, in our ten year marriage, my husband (Earnest Bogard III, founder of Bogard the Lens Photography) has been a huge support and motivating push for me to reach heights that I didn’t think I could climb! In addition, to that, throughout my career, I have met some amazing mentors, both in and out of the ranks. I’ll speak of two here. Within the military, Senior Master Sergeant Nadja D. Hines has been invaluable to my career progression and growth in the United States Air Force. On the outside of the military, Zenovia Andrews, founder of MaxOut Marketing Firm, has always demonstrated bold leadership while building her own businesses.
Instagram: @keishalbogard @beautylockerxklb
Youtube: Beauty Locker X KLB
Bogard the Lens