We had the good fortune of connecting with Endria Hopkins and we’ve shared our conversation below.
Hi Endria, can you walk us through the thought-process of starting your business?
My thought process behind starting Encore Scents was to create new and high quality scents for candle lovers to experience. I love how therapeutic scents are and I wanted a variety to choose from. When shopping for candles it seemed that every brand offered the same or very similar scents with few options. That motivated me to learn how to make candles and wax melts while creating my own fragrance recipes. During the process, I also began making my signature “Frag Bag” car/truck deodorizers. I quickly realized that there is a certain time and place for candles but Frag Bags can be enjoyed anytime and anywhere. So I began sharing and gifting candles, wax melts and Frag Bags to others. I immediately received feedback on every scent and how unique, powerful and long-lasting they are. I began receiving requests for more and many large orders. That established my first 3 products and was the beginning of Encore Scents.
What should our readers know about your business?
Encore Scents is the home fragrance company that creates amazing candles, deodorizers, oils and more. It is the creator of the Frag Bag and one of the most loved Encore Scents, Blue Apple. The time, energy and research that is put into Encore Scents is what makes every product high quality and adds value to the brand. I am proud of how this company started from gifting handmade candles and grew into a multi-product company that is sold in every state. I am excited about the future of Encore Scents as the products and customers continue to grow.
Prayer, patience and determination is what has gotten me where I am today. It’s easy to stop but the work that it takes to keep going always leads to growth and knowledge. An important lesson that I’ve learned along the way is that every day is an opportunity to exceed expectations. I refer to it as the 3E’s. Setting daily goals, working to reach them and staying focused is the best way to “Exceed Expectations Everyday”.
I want the world to know that when they purchase Encore Scents, they’re receiving more quality, more value and more time from our long-lasting products. Encore Scents”always gives you more.”
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I think that one of the best times of the year to visit my city is September/October. The State Fair of Texas is open at that time. It’s a great place to experience a lot of Texas food, music, college football and history in one location. Visiting the AT&T Stadium, American Airlines Center and Globe Life Field are also fun to see where the Dallas sports and concerts take place. The Lone Star Park is also fun to watch horse races and enjoy that whole experience. Downtown Dallas is full of restaurants, bars, museums and live music to enjoy. The beautiful Dallas Arboretum is wonderful to visit.
Record’s Barbecue is the best bbq in Dallas, Texas so that would definitely be on the itinerary. Last but not least, shopping at numerous stores around Dallas is another fun thing to do in my city.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I want to dedicate my shoutout to my customers. Thank you for continuing to choose Encore Scents as your go-to home fragrance company. The feedback, reviews and most of all the joy that I receive from my customers motivate me daily. It’s wonderful to know that you all enjoy Encore Scents and gift them to your loved ones. I am grateful and I appreciate you all.
I also want to dedicate my shoutout to my parents and siblings. They have always encouraged and motivated me from day one. I have asked them thousands of questions and I always receive great advice. It’s a blessing to know that I will always receive honesty and love from them no matter what. They have taught me so much and I am grateful that I will have that knowledge and wisdom forever.