We had the good fortune of connecting with Brooke Riley and we’ve shared our conversation below.

Hi Brooke, what is the most important factor behind your success?
I truly believe the most important factor of our success has been pure authenticity from day one. It was never about the sale. It was never about the growing of a presence. It was simply about being real and connecting to the people, and that has never changed. The success just came with it because people connect to real people, and that is who they want to do business with. 

Alright, so let’s move onto what keeps you busy professionally?
My entire company started as a DIY/Decorating blog! When I started, I didn’t even read blogs or hardly know what one was! I just knew I wanted to share my creativity and ideas with people and have a place to express myself and write. I spent hours on hours trying to figure out how to make a website and understand the ins and outs of what all went into it. It was extremely difficult to do with a husband, 2 babies and a full time job. I stayed up til all hours of the night working and researching, with very little sleep for months. There were times that I didn’t think I could do it, but I just knew in my heart that God had placed this dream in me for a reason, and I never quit pushing.

I have learned SO many things along the way, but the MAIN thing I have learned is to never ever quit. No matter how hard it gets (because it WILL get hard)…keep going. Keep being consistent. Keep showing up. Keep being yourself. The right people, at the right time, will always come…and that growth will happen. Nothing ever happens to the one who gives up. Your biggest breakthrough is oftentimes right after your biggest breakdown.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
There is no way that this business would exist without my husband, Brandon. Without his support and financial stability through the first few years, it could have never made it. Now, he is running the entire boutique side of the business and is the biggest reason it has grown to what it is today. The entire success of Re-Fabbed and the Re-Fabbed Boutique is because he believed in me and my dream and helped craft it into what it is today!!

Website: https://www.re-fabbed.com

Instagram: https://www.instagram.com/re_fabbed

Facebook: https://www.facebook.com/refabbedbybrooke

Youtube: https://youtube.com/@BrookeRileyReFabbed

Nominate Someone: ShoutoutDFW is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.