The Risk Series: how do you think about risk?

Risk is the most common topic that comes up in our conversations with entrepreneurs and so each week we ask entrepreneurs to talk to us on the record about how they think about risk.

If you would’ve asked me this a year ago, I probably would’ve said I don’t take risks because I don’t want to set myself up for failure. But I see it so differently now. If I hadn’t taken the risk to bet on myself and open a business that actually aligned with my goals and values, I’d still be stuck in the same mentality.
A lot of times I feel we avoid risks because we’re scared but being scared is a good thing. It means you care. Failure feels terrible in the moment, but I’ve learned it’s not the end of the world. We’re all just trying our best. You can start over, try again, there’s always something to learn. Read More>>

I heard that Giselle was discovered at a shopping mall. I’ve always hoped something similar would happen to me. Now full disclosure, I don’t look like Giselle, nor do I frequent shopping malls. So, there was obviously an inherent flaw in my thinking, especially as a writer. I spent a long time hoping to be discovered, without really putting myself out there. As if some literary agent’s car would break down in front of my house and as I went to offer assistance, they’d ask, “Do you happen to have jumper cables—or even better—a manuscript for me to sell?” Playing it safe is not the way to go. Regrets are far more painful. The best things that have happened to me, have come when I put myself out there. Read More>>

I think risk are necessary for growth and to help you trust yourself more. Often times we know what the outcome could be and play it safe. I DONT PLAY IT SAFE !! I trust GOD Read More>>

For me, risk has always been less about recklessness and more about faith, vision, and trusting the work I’ve put in. I think about risk as an investment, not just of money, but of time, energy, and belief in myself.
This year has been especially defining — after 15 years in a secure Fortune 500 executive role, I chose to walk away and step fully into building my wellness brand and nonprofit. That leap was risky, but it was necessary to align with my purpose and create the impact I know I’m called to. Read More>>
