We’ve always believed that forming a strategy is impossible until you’re clear on what your values and principles are. Without values and principles to guide you, making decisions can seem impossibly difficult. Given how important setting values and principles is to decision making we asked folks we admire to tell us about the values or principles that matter most to them.

Janet Bernstein | Intuitive Coach, Author, & Healer

My business is completely built upon the mission of helping people share their stories, embrace their unique gifts, and shine their unique light. I love to help people, especially women, become published authors, because the power of sharing your story can catapult you into your soul’s purpose. I’ve helped more than 25 women become published authors with a goal to publish 10 new books in 2021. I’m looking for collaborative authors to submit stories, as well as people who want to self-publish a solo book and get guidance and coaching along the journey to becoming an author. Read more>>

Casey Muze Williams | Community activist/LCDC/Public Speaker

I put a lot of value in two very important ideas. The idea of balance and time. Balance is with the fact that managing any business requires a high level of juggling multiple task. Whether its appointment, documents, creating promo content, or organizing campaigns. There is always so much to do. The list is ongoing. Then the idea of balancing personal life and business life is a separate. Delegating the balancing on life is so very important. Whether you write things down on list keep a digital check off list on your phone. Figuring out your system is the key that matters. Time is a perspective that means “I am doing this and only this right now”. Allowing focus to be present in what exist “now”. This is important for completing task to the best of my ability. Read more>>

Brock Ostrander | Executive Director, Ostrander Scholar Society

Self Control – this quality sets the foundation for all success in life. In order to make reasoned decisions and lead others, you must maintain self control. Our society is littered with many examples of how someone “flew off the handle” and the outcome was more negative than positive. I always work vigilantly to maintain strong self control no matter what situation may come my way. This quote from Zig Ziglar illustrates why self control is so paramount: “It’s not what happens to you that determines how far you will go in life; it’s how you handle what happens to you.” Read more>>

Leah Brawley | Entertainment Channel Host

Anyone who knows me, knows that “consistency” is one of the main principles that I value the most. Especially when it comes to anything that I am doing or working towards, it’s all about consistency and always having something that can catch the eye. Your viewers, customers, followers, etc are “the eye”. Consistency shows the validity of how serious I take my business. The saying “I’m sensitive about my stuff” is surreal for me. Read more>>