We’ve always believed that forming a strategy is impossible until you’re clear on what your values and principles are. Without values and principles to guide you, making decisions can seem impossibly difficult. Given how important setting values and principles is to decision making we asked folks we admire to tell us about the values or principles that matter most to them.

Michael Hill | CEO/Keynote Speaker/Drone Expert

INTEGRITY- They value other people’s time. … They give credit where it is due. … They are authentic. … They are always honest. … They never take advantage of others. … They do not argue over disagreements. … They give most people the benefit of the doubt. … They know when something is bothering someone. Read more>>

Gloria Dukes | Licensed Marriage and Family Therapist – Associate

These days people are grappling to find some meaning to life or to the chaos that have characterized it throughout the past year and has inexplicably seeped into this one. Many wrestle to make sense of the conflict and the hatred, strife and confusion that is defining these days. However, there is one guiding principle that has always endured through the most controversial times and that speaks most to my heart and that is love. The bible called Christians to love God with all their hearts, soul and mind and love others as themselves. Love transcends language barriers, race, social-economic backgrounds, cultures, walks of life and pain. Love has no bounds. It just is. I firmly believe that if love is the starting point, there is nothing that cannot be achieved. Love has been overused so many times and many people hear it and instantly give the eye roll and ignore whatever comes after the point. However, this is one time that love is the only solution for a world that is hurting. Read more>>

Annamarie Jamison | Owner & Founder Abundant Flower Farm

Believing that I was created on purpose and for purpose has provided me with a solid foundation for making decisions in my life both personally and professionally. It was a truth spoken very clearly to me growing up – one that I will always be so grateful to my parents for speaking into me so faithfully. Read more>>