Meet Elena Fedorchenko Tsukanova | Lifestyle and Fashion Blogger

We had the good fortune of connecting with Elena Fedorchenko Tsukanova and we’ve shared our conversation below.

Hi Elena, we’d love to hear more about your end-goal, professionally.
My ultimate professional goal as a blogger is to become a recognized authority in my niche, building a strong and engaged community around my content. I aim to achieve financial stability through various monetization strategies while continuously expanding my expertise. Collaboration opportunities, personal growth, and leaving a positive impact on my readers are also important milestones I aspire to reach. Additionally, I envision becoming a well-known media personality, using my platform to not only inform but also entertain and inspire a broader audience. Ultimately, I want to create a lasting legacy within my niche that inspires and informs future generations of content creators. 

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Hi there! I’m Elena, and over the past 7 years, I’ve been calling the USA home with my family, though we originally hail from Moscow, Russia. These diverse experiences have shaped my perspective and creativity, and I’ve grown to love our current residence in Dallas.

My journey has been a blend of two passions: design and social media. These threads have woven in and out of my life, taking different roles at different times. Back in Russia, I was an interior designer focused on commercial spaces. After landing in the US, a friend and I co-founded an interior design company, which was a rewarding endeavor for two years. However, a deeper desire simmered within me – to become a blogger, leveraging my platform to inspire and motivate people toward better lives.

Balancing both interior design and blogging presented challenges. Eventually, I chose to follow my heart, shifting my focus to blogging. On January 1, 2023, I took the leap, announcing my influencer journey on Instagram. Since then, I’ve been sharing my lifestyle, pursuing my passions, and connecting with followers. Each new follower is a source of joy and motivates me to improve my social media skills.

My ultimate goal is to attract a large following, enabling me to share positivity, knowledge, and energy, encouraging positive changes in others’ lives. Transitioning to full-time blogging, I’m constantly improving my digital content, collaborating with brands and bloggers, and exploring the exciting path of monetizing my Instagram.

My expertise lies in crafting engaging digital content on Instagram. Through reels, posts, and stories, I showcase trendy outfits and link them on the exclusive LTK platform, making shopping effortless for my followers. As a lifestyle and fashion blogger, my infectious positivity shines through, and my unique style stands out in the fashion world.

Beyond fashion, I’m well-versed in interior design, sharing insights and offering private consultations. I’m currently developing my own SketchUp course, driven by my passion to educate.

What fills me with pride is the vibrant community I’ve built. Witnessing the impact on my followers’ lives is truly rewarding. My authenticity and transparency set me apart, as I openly share my experiences and perspectives.

My cultural background and bilingual abilities are also defining aspects of my journey. Being fluent in Russian and English allows me to connect with a global audience effortlessly. This skill facilitates collaborations with brands and influencers from various regions, making me a sought-after partner in the fashion and lifestyle sphere.

Ultimately, my journey is about sharing positive energy, embracing diverse perspectives, and fostering inclusivity. My uniqueness lies in this blend of passions, cultures, and languages, creating a strong and supportive community around my brand.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
It’s tricky question! It depends on if we do it with kids or without, and if we stay local or can go for example to Vegas 🙂 But I have my own list in my notes with my favorite places in Dallas-Fort-Worth area.

Things to do:
Mandalay Canal Walk, Winery Kiepersol in Tyler, Fredericksburg

We would go to eat at:
Legacy West has a lot of nice places to eat and for shopping, Hudson House, Beverly’s Dallas, Berries and Batter

Fancy restaurants:
Honor Bar, The Henry, Bistro 31, Monarch, Kessaku, Adolphus

Rooftops:
Skyblossom, Catbird, Alice, RH Rooftop, Waterproof

Lounges:
Kai Legacy West, Happiest Hour, XOXO Dining room, The Glen, Snowbird

Bars:
Tipsy Alchemist, Parlament

Coffee shops:
La La Land Kind Cafe
George Coffee and provisions

I love night clubs, so we would go to:
Green Light Social, Citizen, Blum, Candleroom, PM Lounge, Waterproof

Also we would go to one of speak easy places, I love them!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’m more than happy to give credit and recognition to those who have played a significant role in my journey. Throughout my blogging career, I’ve been fortunate to receive guidance, support, and inspiration from several sources.

First and foremost, I want to dedicate this shoutout to my family. Their unwavering belief in my abilities and their continuous encouragement have been my driving force. They’ve stood by me through the challenges and celebrated every success, making me feel empowered to pursue my dreams.

I also owe a great deal of gratitude to my friends who have been an incredible source of support and inspiration. Their feedback, insights, and shared experiences have shaped my approach to content creation, audience engagement, and personal growth.

I want to acknowledge the incredible inspiration I’ve drawn from podcasts of different bloggers. The thought-provoking conversations and expert insights shared on these podcasts have been instrumental in my development, sparking new ideas and perspectives that I’ve incorporated into my blogging journey.

In essence, my success is a result of the combined efforts, love, and encouragement of my family, the unwavering support of my friends and the valuable insights from podcasts. Each of them has contributed to shaping my story, and I’m truly grateful for their presence in my journey.

Website: https://www.elenaftusa.com/

Instagram: https://www.instagram.com/elena_ft_usa/

Linkedin: https://www.linkedin.com/in/elena-fedorchenko-tsukanova-46581781/?locale=en_US

Facebook: http://facebook.com/elenaftusa/

Youtube: https://www.youtube.com/@elena_ft_usa

Other: Amazon Storefront amazon.com/shop/elena_ft_usa LTK shop shopltk.com/elena_ft_usa TikTok https://www.tiktok.com/@elena_ft_usa

Image Credits
Elena Fedorchenko-Tsukanova