Meet Dr. Marta Torres | Cultural Strategist & Arts Practitioner | Educator | Esthetician | Storyteller

We had the good fortune of connecting with Dr. Marta Torres and we’ve shared our conversation below.

Hi Dr. Marta, what are you inspired by?
1. Starting my own business came from a place of alignment—between my purpose, my values, and the communities I care about. I launched Academe Esthetics and Elevate Creativo not only to serve others through skincare and professional development, but to create spaces where education, wellness, and creative expression could exist without barriers.
My thought process was rooted in impact and access. I asked myself: What do I wish I had access to when I was first starting out? From that, I built businesses that don’t just offer services—they offer pathways. Whether it’s helping a client feel confident in their skin or guiding a creative through resume building or career strategy, my work is about helping people feel seen, supported, and empowered.
A major driver was also my commitment to actively working against gatekeeping. I’ve experienced firsthand how closed-off systems can limit access to growth, especially for Black, Latinx, and first-gen professionals. So, I’m intentional about sharing the roadmap I used to reach my goals in education and entrepreneurship. I want others to know what’s possible—and to know that they’re not alone in the process.
At the end of the day, both businesses are about transformation: for skin, for careers, and for communities.

2. One piece of conventional advice I disagree with is the idea that you have to “stay in your lane” to be successful. I’ve found that some of the most meaningful impact comes from blending lanes—bringing together education, entrepreneurship, wellness, and the arts in ways that feel authentic to who I am.

This idea that you have to choose one identity, one career path, or one field to be taken seriously can be limiting. It often upholds systems of gatekeeping that discourage multidimensionality. I believe in building careers that reflect your full self—not shrinking to fit someone else’s mold of professionalism, “the right way” or success.

Instead of staying in a lane, I’ve carved my own—and I hope to inspire others do the same.

3. I see risk as a necessary part of growth, especially when you’re committed to living in alignment with your purpose. For me, taking risks hasn’t always meant leaving something stable—it’s meant being willing to pivot from the path I thought I was supposed to follow.

I spent years building a career in education and leadership, and I assumed that would be my lifelong trajectory. But over time, I realized I had other callings too—in entrepreneurship, in creative work, in wellness. Choosing to honor those callings meant stepping into unfamiliar territory, launching Academe Esthetics and Elevate Creativo, and trusting that my skills were transferable, even if the environments were new.

Those pivots felt risky because they weren’t traditional. But each one brought me closer to the kind of impact I want to make: helping others feel seen, supported, and empowered to do the same in their own lives. Risk, to me, is about being open to redirection and brave enough to follow where your purpose leads—even when the path isn’t clear.

4. Consistency, reflection, and relationship-building have been the habits that have truly shaped my success.

First, I show up—even on the hard days. Consistency in my work, my values, and how I treat people has helped me build trust and credibility across every space I enter, from classrooms to boardrooms to client appointments.

Second, I’m a reflective practitioner. I regularly pause to evaluate what’s working, what needs to shift, and how I can grow. Whether I’m teaching, leading a program, or running my businesses—Academe Esthetics and Elevate Creativo—I use reflection as a tool for alignment and innovation.

Lastly, I prioritize authentic relationships. I don’t believe in transactional networking—I believe in building community. So much of my growth has come from staying connected, uplifting others, and remaining open to collaboration. Those habits have kept me grounded, even as I continue to evolve.

5.The most important factor behind my success—and the success of both Academe Esthetics and Elevate Creativo—has been authenticity rooted in purpose, along with the unwavering support of my family and friends.

Everything I build is guided by a deep sense of alignment with who I am and what I want to make possible for others. My brands are grounded in care, cultural awareness, and a commitment to opening doors—not just for myself, but for the communities I serve.

And I couldn’t do any of it alone. My family and friends have been my foundation. Their encouragement, belief in my vision, and willingness to show up for me—especially during the pivots and risks—have fueled me through every stage of growth. That support system reminds me that success isn’t just personal—it’s collective.

At the core, my success has come from leading with intention, staying rooted in community, and having people around me who remind me why I started.

6. What’s the most important lesson your career and endeavors have taught you?

The most important lesson my career and creative endeavors have taught me is that alignment and authenticity open doors that hustle alone can’t. I’ve worked across education, entrepreneurship, the arts, and nonprofit leadership—and in every space, the work that has made the biggest impact has been the work rooted in who I truly am.

I’ve learned that I don’t have to choose one identity or one lane to be successful. Embracing my full self—as a Latina, educator, artist, entrepreneur, and advocate—has allowed me to build bridges between communities, create programs that feel human and healing, and design businesses that uplift others while staying grounded in purpose.

Most of all, I’ve learned that success isn’t just about what you build, but how and why you build it. For me, it’s always been about service, storytelling, and showing others that their path is valid—even when it looks different. That lesson has shaped everything I do.

7. Work-life balance: How has your balance changed over time? How do you think about balance?

My understanding of balance has definitely evolved over time. Early in my career, I thought balance meant trying to do everything at once—proving I could juggle multiple roles without missing a beat. But over time, I’ve learned that balance isn’t about perfection—it’s about alignment and boundaries.

Now, I approach balance as something fluid and seasonal. Some seasons require more of me professionally, especially when I’m launching a program, curating an event, or teaching. Other seasons remind me to rest, reset, and care for myself as intentionally as I care for my work.

As a Latina woman navigating multiple industries—from education to entrepreneurship to the arts—I’ve also learned that balance is an act of resistance. It’s a way of protecting my joy, my wellness, and my creativity in systems that often demand overwork. These days, I’m more intentional about building rest into my calendar, surrounding myself with supportive people, and reminding myself that I don’t have to burn out to be impactful.

Balance, for me, is now about sustainability—not just success.

8. Both of my businesses—Academe Esthetics and Elevate Creativo—grew out of lived experience, community need, and the guidance and example of people who believed in me or inspired me in powerful, sometimes unspoken ways.

Academe Esthetics began with my love for skincare and wellness, but truly became a reality because of Angela Hines at BGM University. After I became licensed, she saw something more in me—not just technical skill, but leadership potential. She trusted me to step into a role as an instructor and leader in the esthetics department. That vote of confidence gave me the foundation to build a business rooted in culturally conscious skincare, education, and care for others, especially women of color.

Elevate Creativo came from my own journey navigating multiple industries—education, the arts, nonprofit leadership—and recognizing how few culturally grounded, accessible career resources existed for people like me. The spark to finally formalize that work came after speaking on a panel hosted by the Latina Voices Institute. Dra. Mary Margaret Carrillo didn’t know it at the time, but her leadership and the space she created inspired me to use my voice more boldly. That indirect encouragement helped me realize that the career and creative guidance I had been offering informally needed a home—and that’s when Elevate Creativo was born.

I also have to give credit to my parents, whose example has shaped me in ways I’m still learning. As two people who’ve dedicated their lives to service—running a nonprofit for veterans and working tirelessly to create opportunities for our family—they showed me what it means to lead with purpose, community, and integrity. Their sacrifices and hard work remind me every day that the path I walk was paved by their resilience.

9. Why did you pursue an artistic or creative career?

I pursued a creative career because storytelling, expression, and culture have always been central to who I am. As a Latina raised in a vibrant, community-centered environment, I saw early on how creativity could be a form of resistance, healing, and truth-telling.

The arts gave me language when I didn’t have the words. Whether it was through theater, education, or program design, I’ve always been drawn to creative spaces where identity and impact intersect. Pursuing a creative career wasn’t just about passion—it was about purpose. I wanted to use my voice to uplift underrepresented stories and build spaces where others could do the same.

Creativity also gave me the freedom to not be boxed in. My career blends education, wellness, and the arts—and that’s exactly how I like it. Each part feeds the other and allows me to show up fully, create with intention, and serve my community in ways that feel both authentic and expansive.

10. What are you inspired by?
I’m inspired by resilience, culture, and everyday acts of care. I carry deep admiration for those who came before me—my parents, educators, artists, and elders—who built opportunities with limited resources and abundant love. Their example reminds me that real impact is rooted in service, not spotlight.
That inspiration lives in all my work—from my businesses Academe Esthetics and Elevate Creativo, to my role at Kinfolk House, where I serve as the Education and Outreach Coordinator. Kinfolk House is a collaborative project space in the historic Polytechnic neighborhood of Fort Worth where community and art converge. I support that mission by curating programs that spark connection, learning, and creative freedom across generations.
At UNT Dallas, I support students through the Greater Texas Foundation Blazers Scholars Program, guiding them through higher education with mentorship, resource-building, and a strong sense of belonging. And in my work as an actor and director, I use performance to amplify stories that often go unheard—centered on identity, liberation, and community.
In every role, I’m moved by the power of culture and collective storytelling. I’m inspired by people who show up for their communities, who lead with intention, and who remind us that honoring our roots is itself a radical act of creation.

Alright, so let’s move onto what keeps you busy professionally?
I wear many hats—as an educator, esthetician, cultural strategist, and storyteller—but at the heart of everything I do is a commitment to building spaces where people feel seen, supported, and empowered. My work lives at the intersection of education, community care, creative expression, and wellness.

I founded Academe Esthetics, a mobile skincare business rooted in education and culturally responsive care. It’s more than facials—it’s about creating a space where people, especially women of color, can feel safe, confident, and cared for in their skin. I also launched Elevate Creativo, a coaching and strategy platform designed to help creatives, educators, and entrepreneurs—particularly those from historically excluded backgrounds—build careers and projects aligned with their purpose.

What sets my work apart is that I don’t compartmentalize who I am. Whether I’m teaching students at UNT Dallas, curating programs at Kinfolk House, or performing on stage as an actor and director, I bring my full self into the work: my culture, my values, my lived experiences. I center joy, equity, and access—always.

Getting here wasn’t easy. I’ve had to navigate industries where I was often the only or the first, and I had to learn how to lead without a roadmap. I pivoted from what I thought was a linear career path to one that honors all my skills and passions. I’ve faced burnout, self-doubt, and financial uncertainty along the way—but I overcame those challenges by leaning into community, staying aligned with my purpose, and refusing to let gatekeeping define my worth.

Some of the biggest lessons I’ve learned? Rest is essential. Authenticity is magnetic. And no title is more important than the impact you leave behind. I’ve also learned that you don’t need to wait for permission to build something powerful—you just need clarity, community, and courage.

What do I want the world to know about me and my work? That it’s rooted in love. Every program I design, every facial I give, every workshop I lead—it’s all part of a larger vision to help people feel whole. My story is one of resilience and reinvention. And my brands reflect that—whether it’s caring for the skin, shaping careers, or honoring cultural narratives, I’m here to help people glow from the inside out and thrive on their own terms.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Day 1: Welcome to West Dallas
Start the trip with brunch at Milagro’s Cantina—a vibrant and flavorful spot in West Dallas that sets the tone for the week.
Visit the Art Park in La Bajada (now called Trinity Groves)

Cap off the evening with a walk across the Margaret McDermott Bridge to take in the Dallas skyline lit up at night—a moment of peace and perspective.

Day 2: Oak Cliff Gems
Morning coffee or tea at Soirée Coffee Bar, a beautiful, jazzy space that celebrates Black culture and creativity.

Visit Olmos Market in Oak Cliff—one of my favorite spots for curated goods, ceramics, books, and gifts with character.

Spend the afternoon exploring the Bishop Arts District—grab a few locally made items, pop into boutiques, and enjoy the vibrant neighborhood energy.

Dinner at Oddfellows—a true Oak Cliff staple with comforting food and a cozy feel.

Day 3: Kinfolk House & Community Creativity
Head to Kinfolk House in Fort Worth, where I serve as Education & Outreach Coordinator. I’d walk them through our mission of honoring Black and Latinx cultural legacies, showcase our current artist partnerships, and connect them to the neighborhood’s creative pulse.

Grab lunch from Ruthie’s Food Truck—home of the perfect grilled cheese.

Chill out at Black Coffee in Fort Worth—a favorite café that radiates community and calm.

Day 4: Wellness & Reflection
Begin with a custom Academe Esthetics mobile facial—because skincare is healing and self-care is sacred.

Take the afternoon to relax, journal, or flip through a book picked up from Whose Books.

Light dinner and good energy at The Foundry back in West Dallas.

Day 5: Fort Worth Flow
Explore the Modern Art Museum of Fort Worth—a personal favorite where inspiration always finds me.

Follow that with a walk through the Fort Worth Botanic Garden—a peaceful, beautiful space for nature and reflection.

Enjoy dinner at Cafe Modern or a nearby local restaurant with a calm, cozy vibe.

Day 6: Dallas Arts & Theater
Spend the day in the Dallas Arts District, visiting the Nasher Sculpture Center, Dallas Museum of Art, and nearby galleries.

Lunch at Sloane’s Corner or the DMA Café for a light, art-filled break.

Catch a show at Teatro Dallas or Bishop Arts Theatre Center—especially if I’m on stage or directing. It’s always a full-circle moment.

Day 7: Gratitude & Goodbyes
Morning coffee at Soirée or Brewed Fort Worth—depending on where we want to close out the week.

One last walk through a favorite neighborhood or park.

Reflect on the week, share some gratitude, and head to the airport full of art, stories, and soul-fueling memories.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Absolutely—so much of who I am and what I’ve been able to build is because of the support, encouragement, and belief others have poured into me.

First and foremost, I want to shout out my parents. Their dedication to service and community—especially through their work supporting fellow veterans—instilled in me a deep commitment to purpose and giving back. Their example showed me what resilience, sacrifice, and leadership rooted in love truly look like.

I also want to recognize Angela Hines at BGM University, who saw potential in me after I became licensed and invited me to step into a leadership and teaching role in the esthetics department. That trust changed everything—it helped me see that I could build something greater, and that I could lead.

To Dra. Mary Margaret Carrillo and the Latina Voices Institute—you may not have known it, but the space you created and the stories you amplified inspired me to finally formalize Elevate Creativo. You helped me realize that using my voice could be powerful, and that I had something valuable to offer our community.

I also want to acknowledge Kinfolk House, where I’ve been honored to serve as Education and Outreach Coordinator. It’s a space that deeply reflects my values—uplifting culture, creativity, and community—and it’s where I’ve been able to grow alongside artists, neighbors, and changemakers.

And of course, a shoutout to my friends, mentors, and students—past and present—who have reminded me that impact doesn’t happen in isolation. I carry your belief, feedback, and love with me every day.

Website: https://elevatecreativo.my.canva.site/ | https://academeesthetics.glossgenius.com/

Instagram: academe_esthetics | elevate_creativo | drmartamtorres

Linkedin: https://linkedin.com/in/martamtorres